Musicians and performing artists get it often. For the writer or content creator. out end product is less visible and often passed by or even ignored. Not that it isn’t read or good. But appreciation, that’s another story. Yet the other day I heard it. That crowd. The applause. After a client meeting I rode […]
I Think I Finally Heard the Roar of the Crowd Read More »
When you spend time with a company you get to know not only the products and services they offer, but the people inside the company as well as their partners and competitors. And you can see (and sense) when change is occurring. For the past seven years, I’ve had the good fortune to have a
Picking up the Pieces of a Brand: the A Brite Story Read More »
Listen with curiosity, speak with honesty, act with integrity. This #powernetworking tweet had its origins in a quote I had read the day before. Roy Bennett is an author and writer who specializes in positive prose. I heard this right before I was set to spend a day helping my client, Claire Billingsley, tape her
The Story Behind the Tweet: Listen with Curiosity Read More »
It’s a question I ask myself quite often. Especially when I get to procrastinating about doing some task or project. “What the hell else are you doing?” It’s a good question. My youngest son got it recently when he called to discuss a project he was considering taking on. Well, I almost got to ask
What the hell else are you doing? Read More »
Whether you are on the show floor or attending networking events, we all have to classify and then qualify those we’ve interacted with. Over my career I’ve seen many systems, but the the same rules are in place: you need to do something with the leads you’ve collected. But how? Here’s a simple system I’ve
A Simple Lead Classification System Read More »
I was out in my driveway this morning sweeping up the collected debris of a recent storm and the process got me to thinking. There I was, using my push broom to gather the leaves and dirt into a pile. I worked my way across the concrete surface, pushing the stuff a few feet at
Remembering How to Sweep Read More »
This story shows up every few years about the time I need to explain to a client how specific a trade show audience can be. This time it was with my acoustic consultant client. Seems they go every year to a music industry conclave that is very broad in scope. And they may or may
Waiting for Captain Jerry Read More »
What started out as a follow up to visits for the dog walking service I was working for, this hash-tagged series of Twitter posts has become almost an obsession. Really, wherever we go and whomever we meet, Harry and I usually snap a photo and add them to his website. It was when I wanted
#friendsofharry (AKA, “Friends of Harry”) Read More »
Growing up, the voice that I connected with Sunday nights on “Walt Disney Presents” was Rex Allen. The 1950s cowboy movie and TV star was the voiceover talent for Disney’s trademark “animals in the wild” type features. He had that Arizona drawl and just the kind of meter to his voice that it was as
Channeling My Inner Rex Allen Read More »
It started out as a way to engage my prospects and clients. Pose for a photo with Harry, my Cairn Terrier, AKA Harry Discovers, in your place of business. In return we posted the photo with a few links onto his website. Then it got fun. As an excuse to return and see the client
Recognition Strategy: Giving Away Framed Photos Read More »
