One of the tools of the active networker is the blog. Used as a part of complete social media marketing strategy, a well-written and informative blog helps position the writer/poster as a though leader and someone who shares valuable information. Our colleague, Chris Howay of Valiant Media (www.valiantmedia.com), shared the following attributes of an effective […]
Tips for an Effective Blog Read More »
The 26th anniversary of Doug Flutie’s last-second pass to beat powerhouse Miami of Florida is tomorrow. This feat of strength and desire is something we in business need to emulate. Especially in today’s environment–whatever that phrase has become. When it comes to putting yourself out there, there come times when you have to give it
Throwing the Hail Mary Pass Read More »
She’s at it again: our good friend and business associate, Jamey Wozniak, the Joe’s Hitches’ gal, reports from the Specialty Equipment Market Association (SEMA) in Las Vegas. ************** I can’t believe this is my 4th trek to the SEMA show. This is where you’ll see the most innovative, creative and downright astonishing, decked-out cars and
Report from the Field: SEMA 2010 Read More »
Recently, our colleague, Wes Bates of Fujitsu America, attended and toured the Oracle Open World trade show in San Francisco. Here is the first of several reports from Wes. ************************** On my flight back from San Francisco, my mind was focused on two things: how sore my feet were from so much walking around a
Report from the Field: A New World at Oracle Open World Read More »
It’s a lesson we all need to learn and heed: do what you do with passion, with energy, with positive purpose. My latest encounter with this was at my latest haircut. Phyllis, the young lady who cuts and styles what’s left of my hair, always has a positive attitude and lives life. Her latest news
Having Passion for What You Do Read More »
We’ve all done it–made reference to a quote from a book or a scene from a movie or TV show to make a point in conversation. However, you can be obscure or out of date with these cultural references. For example, at a recent sales meeting where I was asked to speak, I made reference
Cultural References Read More »
The Boy Scout slogan of “Be Prepared” couldn’t be more appropriate today. And it applies to networking more than we ever thought. Knowing who you are talking with and their background and business makes you memorable during your conversation. Let’s say you are going to meet a new contact for coffee. How do you prepare?
It really isn’t as final as it sounds. But it is one of the final things you do after you return from a show. You need to look back and assess the show so you have some lessons learned for future shows. The basic elements of a postmortem to consider are: Call a meeting of
…..did you really think show attendees wouldn’t notice your makeshift demo? Anybody else seen a suitcase demo propped up on a chair before at a show? TTSG
It starts at the show–usually during set up: the “what-worked-what didn’t” list. This list is comprised of the items that you need to improve or fix but also the things that did work. For example, on the NACS show we are in the midst of today, there are a number of fixes we had to
Starting the Postmortem Discussion Read More »
