On Thursday, September 3rd, I’ll be presenting a seminar in the North Dallas Chamber of Commerce’s Business Toolbox Series entitled “Using Networking and Social Media Tools to Build Your Brand and Grow Your Business” The 7:30 am event is intended for business owners. Visibility and top-of-mind awareness are the keys to building your business. Over […]
Relentless Live: at the NDCC September 3 Read More »
No matter what, keep your eye on the ball. There are many distractions in this business world and you have to not be distracted by the latest tool, the wrong person or the things that waste time. Be there and be square. Relentless
When trying to work within your budget, always consider every item: Do I really need an internet connection? How many days do I need someone on site to support me? Do I have to set (or tear down) the exhibit on Saturday, Sunday or after hours (can I do this on straight time?)? Can I
How often have you been in the presence of your competitors? Whether it is at a trade show or networking event or in a lobby awaiting an interview, we’ve all been around those we are competing with. What should you do? How about make friends and be courteous? Flys and honey and all that aside,
After all of the prep work to get a show (or program) together, it can’t fall apart in execution. Being on show site is the best move you can make to ensure success. Recently, due to cost constraints, a client was asked if they had to choose between an internet connection and a few extra
It is the best of things to do: you help an organization by lending them your skills. You get the satisfaction of having helped further a cause or organization. However, it has it’s pitfalls. Remember, you aren’t being paid and it can’t (shouldn’t) infringe on your work time (if you have one; if you are
Managing your volunteer efforts Read More »
Jamey Wozniak is the best example I’ve seen in sometime of someone doing two things well: Creating and managing her personal brand Using her skills to transition from one career to another Jamey is the owner of Joe’s Hitch, Trailer and Truck Accessories in Dallas. This former human resources professional really took a sharp turn
A great example of personal brand Read More »
My colleague, Rob Brown, reminded me of another mantra for networkers and business seekers: the three Ps. Patience Persistence Passion Patience. Good things come to those of us who wait. It is really true. Persistence. Keep at it. Don’t be rude or impolite, but keep at it. Passion. It’s worth your time and energy, go
The recent wave of social media tools lend themselves directly to the trade show experience. The fact is, social networking leads to face-to-face networking. Face-to-face networking happens in the trade show selling environment. Savvy trade show marketers will link the two types of media to enlarge their sphere of influence and increase sales. Reaching out
Working toward face to face Read More »
From a seminar this morning on social media (where it is critical to manage your personal brand): We are all brokers of three things: Knowledge Resources Relationships Equal parts of these are the fuel of networking, marketing and sales. Relentless Thanks to Sean Piket, president of the Dallas SMEI chapter
More on personal brand Read More »
