Quantify yourself

Being connected to marketers and market research people, I find that most everybody and every business is demanding a measure of products, services……and people.

Not to be clinical here, but how do you quantify yourself? I was at an luncheon today where the speaker said that “Since 1992, he has spoken about technology….in more than 30 countries on 6 continents.”

OK, Allen just measured himself on topic (technology) over time (since 1992) and geographically (30 countries on 6 continents). In the span of one sentence, he painted a striking visual that also gave the reader/viewer/listener some signposts and measures.

Other examples:

  • The Pittsburgh Steelers won 6 Super Bowl championships in 34 years.
  • The Beatles had 30 number 1 songs in 6 years (ok, not the exact number, but you get the idea).
  • I’ve produced trade shows in 35 cities in 21 states and 7 countries.

Everything can be measured. For purposes of your resume or elevator speech, how do you quantify yourself?

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