How often have you watched a television program or read a newspaper and seen inconsistency in themes and messages. Ah, every day. Good marketers, like good networkers, kn ow their themes and messages and keep them in line and consistent every day. Take my friend and business Associate, Ben Smithee for instance. Ben is a […]
The Seven Attributes: Remaining Consistent Read More »
Think about the last time you saw someone that you haven’t talked with or seen in some time. Why have you fallen out of touch? Is this someone you want or need to keep close? Sandra Lewis told me a story recently about staying in touch. A Dallas-based chef and founder of Life At The
The Seven Attributes: Staying Connected Read More »
Talking is overrated. Sure. we all need to tell our story, but we need to make sure someone–the right someone–is listening. So, start by listening to them. And listen to learn not to respond. The man in the picture is my father, Harry Maynard. He was a pharmacist in a local drug store in my
The Seven Attributes: Listening More Than Talking Read More »
Order. shape. compliance. everything in its place. Keeping track. OK, I don’t mean to go overboard, but having your organizational skills in place will make you a better networker. Case in point: Daniel LaBroad. Daniel is a self-made CEO. He began his insurance business from the franchise of a specific brand, living off of commissions.
The Seven Attributes: Organization Read More »
Passion has many facets. In networking, passion is about enthusiasm, energy, interest–in your work, in other people, in situations. My friend and colleague, Jamey Wozniak, has a passion for what she does. A serial entrepreneur, Jamey has started, run and sold businesses. She is raw in how she explains each episode of her life an
The Seven Attributes: Passion Read More »
It’s refreshing when you meet someone who is sincere. You know, the guy who actually asks the waitress how she is and means it? Or the friend who looks you in the eye and really listens when you answer her question. On a recent road trip I happened to be at the top of mountain
The Seven Attributes: Sincerity Read More »
Communities can be defined in a number of ways. Most of us think “city” or “town.” But communities can also be larger or smaller and build around other things–doctors, gardens, pets, hobbies, music, entertainment. Recently I presented to a group wanting to learn how to best reach out into their communities to grow their businesses.
Networking in Your Community Read More »
So you think a brochure is just a printed piece that you leave off for people to read or throw away? Wrong–what did it take to create that package? Recently, my client, Greg Farmer of Farmer Business Systems, reminded me just what creating his company brochure meant to him. “If you haven’t really created your
The Brochure Exercise Read More »
This discussion never gets old. Business cards are your best and simplest introduction and have staying power. Take that, technology. While there have been a number of people who have tried variations of dumping the traditional little white card (card-sized CDs, Palm-Pilot bumping, et al), nothing seems to replace the original “calling card. So, beyond
Business Cards, Again Read More »
We’ve all had to do it: the person we are looking for on the other end of the phone is note there and we end up “talking” with voicemail. That’s where you can either shine or fail. Please try for “shine.” Recently I had to recruit a group of people for a large event assignment.
Leaving a Credible Voicemail Read More »
Receive my marketing and networking tips in your Inbox. Practical and actionable. Not too often. And never spam, I promise.
© 2024 Relentless. All rights reserved.
